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Weekly Bitz: How to Develop a Mobile Strategy and 5 Free Tools to Automate Your Online Presence

Below is the roundup of some of this week’s MarketingBitz articles and blogs. MarketingBitz publishes digital marketing articles, videos and slideshows written to address the needs of small businesses.

How to Develop a Mobile Strategy in 7 Steps (August 10, 2017)
Clickx: “Today’s consumers are constantly mobile and demand on-the-go access to everything they care about. And that means everything is mobile. So if you don't have a strong mobile presence, it’s time you start thinking seriously about this. Here are seven steps to help you develop a mobile strategy.”

How Your Business Can Use GIFs to Boost Social Engagement (August 8, 2017)
Vivial: “Whether you want to pronounce it “jif” (like the peanut butter) or “gif”(like ‘gift’ without the ‘t’) doesn’t really matter, but what exactly is it? And why would you want to use it? And where should you use it?”

5 Free Tools to Help Automate Your Business’ Online Presence (August 8, 2017)
GoLocal Interactive: “24 percent of small businesses don’t use social media at all. The biggest reason for this is a lack of time. With the help of free, online resources, automating your business is more attainable than you think. Use these five tools to get started.”

“Mobile-ize” Your Small Business for Big Results (August 8, 2017)
Hibu: “Mobile marketing is ideal for small businesses. Because of the ability to target marketing efforts to hyper-local audiences, mobile gives small companies a chance to compete with the big boys. It’s basic business – your customers are on mobile, so your business needs to be on mobile ”

10 Tips For Engaging Customers Through Social Media, Online Ads and More (August 7, 2017)
Small Business Trends: “Thanks in part to social media, businesses have more options than ever when it comes to communicating with customers. But because of all those added opportunities, creating a communication strategy can seem a little complicated. Here are some tips for better communicating with customers from members of the online small business community.”

Becky Harris

Contributed By: Becky Harris

Becky Harris is a content marketing specialist at the Local Search Association.


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