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Detroit


  • MarketingBitz Bootcamp is an affordable one-day digital marketing intensive designed to help business owners gain a better understanding of the fundamentals of online marketing. The event is heading to Detroit, bringing together expert speakers who will provide practical advice on the many digital marketing tactics being used today. Lunch and coffee breaks provided.

    Questions? Call 248-244-0708 or email info@marketingbitz.com

    • Location

      MEC Conference Center
      811 W Square Lake Rd
      Troy, MI 48098

    • Date & Time

      Tuesday, September 26, 2017
      9:00am - 3:00pm

    • Price

      $75

Agenda


  • 8:00 a.m. - 9:00 a.m.

    Registration

    Expo Hall open for opportunity to meet potential partners and get questions answered.

  • 9:00 a.m. - 9:10 a.m.

    Welcome and Overview

  • 9:10 a.m. - 9:40 a.m.

    The Customer Journey: What You Need to Know

    Consumers today are using multiple sources of information to find and choose local businesses. Business owners need to understand how digital media impacts buying decisions, what their customers are looking for and to develop a marketing approach that mirrors consumer behavior. It’s a lot to think about but this session breaks it all down for you.

    • Jack Shade

  • 9:40 a.m. - 10:10 a.m.

    Boosting Your Online Visibility

    This session explores claiming your business listings online and making sure the information is accurate and complete everywhere consumers are looking online. It also offers advice on how to improve your visibility and rankings in search results.

    • Rev Ciancio

  • 10:10 a.m. - 10:30 a.m.

    Expo Spotlight

    Meet the companies exhibiting at MarketingBitz Bootcamp.

  • 10:30 a.m. - 11:00 a.m.

    Morning Coffee Break

    Expo Hall open for opportunity to meet potential partners and get questions answered.

  • 11:00 a.m. - 11:30 a.m.

    Driving Sales with Facebook and Instagram

    Facebook is now one of the most important platforms for local business discovery and engagement, with Instagram close behind. While most businesses are on Facebook, most are not taking full advantage of Facebook's advertising options. This session will cover how to develop a strong Facebook ad by defining objectives, audience, creative and more.

    • Amanda Batchelder

  • 11:30 a.m. – 12:00 p.m.

    Managing Your Online Reputation

    Large majorities of consumers rely on reviews before making buying decisions. What are the most important places to be reviewed online? What are the best ways to respond to negative and positive reviews? And how can your business get more favorable reviews in a way that doesn’t violate ethical guidelines?

    • John Carroll

  • 12:00 p.m. - 12:15 p.m.

    Expo Spotlight

    Meet the companies exhibiting at MarketingBitz Bootcamp.

  • 12:15 p.m. - 1:15 p.m.

    Lunch and Networking

    Expo Hall open for opportunity to meet potential partners and get questions answered.

  • 1:15 p.m. - 1:45 p.m.

    Email Marketing & Your Customer List

    An active and growing customer list is critical to the health of any business. This session discusses how marketers can efficiently build their prospect and customer lists and market to them more effectively. It will also discuss best email marketing practices in an era when more than 70% of email is opened on smartphones.

    • Sara Mahmood

  • 1:45 p.m. - 2:15 p.m.

    Getting Found on Google Search & Maps

    The average Google listing that has been well-maintained with Google My Business gets five times more views than listings which haven’t been claimed by their owners. In this session, we will explore how to build your business presence on Google through Google My Business including claiming your listing, maintaining your information and using our new tools to reach new customers and maintain relationships with existing ones.

    • Brad Hewlett

  • 2:15 p.m. - 2:30 p.m.

    Wrap Up and Giveaway Drawing

    In this open audience Q&A session, ask and get answers to your most challenging digital marketing questions.

  • 2:30 p.m. - 3:00 p.m.

    Expo Hall Open

More Info

Do you have questions on this MarketingBitz Bootcamp? Please fill out the form below and we will contact you shortly.

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