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Driving Real Business Results from Social Marketing


Driving Real Business Results from Social Marketing

Many small businesses still rely on posting and an organic content strategy for their Social Marketing. That’s a piece of the puzzle, but to be successful on Social Media you need to do more. In this webinar, Nick Hopkins of Hibu and Greg Sterling of the Local Search Association will explain how to drive real business results with a well-rounded Social Marketing program that includes organic posting, monitoring and engagement and paid advertising.

In this webinar, you’ll learn:

  • Why relying entirely on organic content and boosting posts isn’t enough
  • How to combine paid advertising with organic posting and regular customer engagement
  • How you can use Facebook’s increasingly sophisticated ad capabilities to achieve the business results you want
  • How to use advanced capabilities, like Facebook Messenger and Booking, to engage your audience

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